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The organization of communication in marketing

👩‍💻 The function of marketing in the economy is to organize voluntary and competitive exchange in a way that ensures an efficient meeting between the supply and demand for products and services. Two types of activities are carried out for this purpose: 🤳🏼

👉🏻 The material organization of the exchange

👉🏻 The organization of communication

We focus on the second point, as the objective is to make potential buyers aware of and alerted to the existence of the promoted product or service, taking into account the options they have available to meet their needs. 😁

After the consumption of goods, data on ""satisfaction or dissatisfaction"" are collected to carry out the corresponding evaluations and make any necessary adjustments to offer a better service. 😉✅